The real reproduction
Closed vs open-back headphones, sound signature, latency, picture quality in a dimmed lounge: nothing replaces listening and watching at a user's home who's made the same choice.
Consumer electronics · Audio · Video
A HiFi headphone is heard. An OLED TV is watched. For real.
Electronics shops sound like electronics shops. At an actual audiophile's home, in their treated living room, the experience is completely different. The prospect hears what they'll really live with.
« Come and listen in my living room, not at the shop. »
Conversion
+44pt
premium TV, high-fi audio
Returns
−63%
technical mismatch
LTV
+€420
accessories and services
On high-end audio and premium video (OLED TVs, projectors, home cinema), the gap between the in-store demo and real use is huge. Neon lighting, aisle echo, canned playlists: the prospect doesn't hear what they'll buy for their living room.
Trÿbu connects them with an ambassador who has already set the product up at home, in their own acoustic and visual environment. The prospect plays their own music, watches an HDR film, tests latency on a competitive game. The decision is made in 30 minutes.
30-minute session
Test playlist, HDR film, competitive game: the prospect trials on their own content, in a listening and viewing environment close to theirs.
Configurators + Trÿbu
On your product page, the Trÿbu widget appears right after the tech configurator, at the exact moment of hesitation, to lift the last doubt before checkout.
Shared setup
The ambassador sometimes helps with the first setup remotely: right HDMI cable, right audio mode, screen calibration. Fewer support calls, more happy customers.
Want to see what this looks like on your catalogue?
30 minutes over video, we model the impact of a trial programme for your brand.